There has been a lot of press lately regarding the huge strides Twitter has been making around the world, example of Opera getting online and featuring it on her show plus the recent race between CNN and Ashton Kutcher to get to 1million followers. But now a report has been released from Nielsen indicating that most people who join Twitter don’t come to it, in fact they say that an amazing 60% of people don’t come back.

Just from my own personal experience with Twitter:

I first heard about it quite a while back but only registered sometime towards the end of last year. Once I was registered I was like ‘Now What?’ and I left it and didn’t come back for another 3 months, after that time I had read up more about it and find some people I wanted to follow and started to actually make some tweets and gain some followers.

So now lots and lots of people are registering and trying to find communities to become a part of and not quite sure what to do. I know lots of people who are on Facebook but either can’t get access to it because of work policies or just don’t bother, do people then say that Facebook doesn’t have this retention rate?

I’m actually glad because I’m finding lately on Twitter that there are lots of bots going around trying to gain followers and also the ‘I follow you so now you follow me’ people who simply decide to follow 100,000 people and hope that at least 80% of those will follow them back. Surprisingly people do which is a pain!

Twitter is a very useful tool but you just need to give it time, get used to it and make sure you follow some people you actually know and who follow you back to get you started.

You can follow me here.